Root:1, Chile's fastest growing super-premium wine brand, introduces a Sauvignon Blanc

Following the outstanding success of Root: 1 Cabernet Sauvignon, Click Wine Group and Vina Ventisquero today announced the release of Root: 1 Sauvignon Blanc. The new wine demonstrates the spectacular quality of Sauvignon Blanc from Casablanca Valley, one of Chile's best known viticulture regions.

Available in June, Root: 1 Sauvignon Blanc is just in time for the warm weather white wine season and to meet the growing demand for Chilean Sauvignon Blanc. Sales of Chilean super-premium ($10-$15) Sauvignon Blancs grew by more than 32% last year, as Americans embraced the country's outstanding quality and unique taste profile.

At $11.99 per bottle, Root: 1 Sauvignon Blanc is an exceptional value. This elegant, crisp wine with citrus notes and a fresh, clean finish reflects why Casablanca has become recognized as a world-class Sauvignon Blanc appellation. In this winemaker's paradise, the ungrafted rootstock produces Sauvignon Blanc of exceptional quality with bright, tropical fruit flavors. Remarkably versatile, Root:1 Sauvignon Blanc pairs perfectly with salads, seafood and creamy pasta sauces.

New Attitude Takes Root

In less than a year since its launch, Root: 1 Cabernet Sauvignon is already the third best selling Chilean Cabernet in the fast-growing super-premium price segment. (A.C. Nielsen, 52 weeks ending Feb. 2007.)

Root:1's distinctive bottle and memorable name communicate to consumers a new attitude about wine: it should be approachable, unforgettable, enjoyable and well-made.

Its elegant, screened on label tells the compelling story of Chile's ungrafted rootstock. Chile's unique geographic and climatic forces make it one of very few grape growing regions in the world where original European rootstock has survived. The purity of the rootstock contributes to the authentic, classic and vibrant taste of Root: 1 wines.

Click Wine Group, founder and CEO, Peter Click attributes Root:1's burgeoning success to its compelling packaging that resonates with today's wine consumer and excellent quality of wine that over-delivers. "These are hallmarks of our Global Wine Collection which is aimed at taking the intimidation out of wine. With wines such as Root:1, we are making it easy for consumers to enjoy great wines from around the world."

The Chilean Wine Industry

The Chilean wine industry has been around for centuries, but only in recent decades have the world's wine lovers come to appreciate the excellent quality and outstanding values that Chilean wines have to offer. Today, Chilean wines consistently compete on par with some of the best wines of the world at all price points.

The Partnership

Root:1 Cabernet Sauvignon and the new Sauvignon Blanc are produced in a partnership between Click Wine Group and Vina Ventisquero. Vina Ventisquero is solely focused on crafting outstanding Chilean wines that consistently over-deliver for the price point. The winery has already been bestowed more than 180 medals in the most important world wine competitions. As a top Chilean winery, Vina Ventisquero uses detailed production methods, including hand harvesting and environmentally sensitive land management practices.

Founded in 1987, Click Wine Group is a privately-owned U.S. company that both imports and owns wine brands from around the world. The company's Global Wine Collection takes the intimidation out of wine with its easy to pronounce names and appealing consumer friendly packaging. For more information visit www.clickwinegroup.com or www.root1wine.com.